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Athletes Unlimited Softball League and PitchCom® Partner to Deliver Major League Communication Technology to the Professional Softball Stage CHICAGO, Ill. (July 8th, 2025) - Athletes Unlimited Softball League (AUSL), the premier professional women’s softball league in the U.S. launched its inaugural season June 7th, is proud to announce a new partnership with PitchCom®, the industry leader in secure, reliable, and one-way on-field communication technology. This collaboration brings cutting-edge communication tools to the game’s top professional softball athletes, marking a major advancement in performance technology for the league and the fan experience.

Originally developed for Major League Baseball, where it is exclusively used, PitchCom® has quickly become the gold standard in secure on-field communication. In addition to its full adoption across MLB, PitchCom is trusted by top NCAA Division I softball programs, including Oklahoma, Florida, Tennessee, Oregon, and Texas Tech, and was recently announced as the official communication partner of USA Softball - providing its technology to national teams and amateur programs across the country.
With this latest partnership, the Athletes Unlimited Softball League becomes the first professional softball league to implement PitchCom league-wide, reinforcing its commitment to high-performance innovation.

“The AUSL is committed to empowering our athletes and providing the best possible conditions for them to compete, and this partnership with PitchCom allows us to do just that,” said Sam Fischer, Senior Manager, Softball Operations for the Athletes Unlimited Softball League. “PitchCom’s technology enhances game flow, supports development and provides yet another opportunity for our athletes to experience the best possible player experience.”

PitchCom®’s patented system enables secure, instant communication between pitchers, catchers, coaches, and fielders - improving tempo, efficiency, and performance.
“Athletes Unlimited is redefining the pro softball landscape, and we’re thrilled to help power that vision,” said John Hankins, CEO of PitchCom®. “Whether it's on the field with MLB, in the dugouts of Team USA, or now with AUSL, PitchCom is proud to support the best of the best in diamond sports.”

PitchCom will debut in AUSL competition during the 2025 season, with integrated training and support for all participating athletes and coaches.
For more information about PitchCom’s technology in AUSL, visit https://pitchcom.com.

About PitchCom®

Based in Scottsdale, Arizona, PitchCom® is the leading innovator in electronic communication systems for baseball, softball, and other team sports. Co-founded by engineers and professional magicians Craig Filicetti and John Hankins, PitchCom® revolutionized sports communication with its patented, encrypted pitch-signaling device - designed to eliminate confusion, improve pace of play, and preserve competitive integrity.